AI News

• All
• AI Products
• Compute
• Frontier Labs
• Market Trends
• Models
• Papers
• Search

• Google Web Guide — AI‑Organised Search Arrives

  Web Guide restructures the SERP into topic clusters using a custom Gemini model and multi‑query fan‑out. Here’s what the shift from linear results to exploratory clusters means for Search, Programmatic, Social and E‑commerce.

  Thursday, July 24, 2025 · Performics Labs Newsroom

• Google AI Mode — What Link Decay Means for Brands & Publishers

  Pew finds clicks drop when AI summaries appear. Here’s how Deep Search reshapes SEO, media strategy and monetisation across Search, Social, Programmatic and E-commerce.

  Wednesday, July 23, 2025 · Performics Labs Newsroom

• Gemini 2.5 Pro Lands in Google AI Mode — What Brands & Publishers Must Do Now

  Google’s new AI Mode with Deep Search, Gemini 2.5 Pro and AI-powered business calls rewrites how ads, SEO and publisher traffic work.

  Saturday, July 19, 2025 · Performics Labs Newsroom

• The AI Browser Wars — Why They Matter for Search & Publishers

  OpenAI, Perplexity and Arc are racing to put agentic browsers on your desktop. The fallout will hit search ads, SEO and publisher revenue first.

  Thursday, July 10, 2025 · Performics Labs Newsroom