About Performics Labs
AI News Hub
AI News Hub is the section of Performics Labs that tracks the rapid evolution of large-language models (LLMs) and applied AI.
Our aim: translate every breakthrough into clear, practical implications for digital advertising and marketing.
From frontier-lab model releases to hardware leaps, YC-backed ad-tech startups and peer-reviewed research papers, we curate the signal and explain why it matters for:
What you’ll find here
News & Briefings
Bite-size coverage of frontier labs, top AI products, model innovations, research papers and compute advances.
Deep-Dive Analyses
Longer reads that map technical breakthroughs to media-buying strategy and creative execution.
All-Hands Sessions
A community reading group annotating landmark papers together using NotebookLM and other tools.
Tools & Demos
Open-sourced notebooks, prompt libraries and reference architectures you can test inside your own campaigns, AI agents and workflows.
Who we are
We’re a small collective of engineers, data scientists and media strategists inside Performics’ R&D practice. This site is our sandbox for experimentation and open knowledge-sharing.
Innovation Lab